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Flower Design Lab Logo Design

BACKGROUND Flower Design Lab is a Bangkok Based flower shop. (http://fd-lab.com/web/) This brand aim to deliver the emotional value of flower products/decoration services not only the functional value that make an occasion special as a part of decoration. MESSAGE It’s principle message, “All of us had a moment in our life that purely being impressed by the beauty of flowers.” with the image of a girl picking and collecting flowers happily to remind that nostalgic feeling.
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IBM “It’s Tough Being an IT Manager”

BACKGROUND A Corporate IT Manager always gets to do the impossible and receives highly requiring tasks from other departments. He is to possess extraordinary qualities and reach to extraordinary technoogies to complete his daily work. IDEA Developed three of the online video multi-ending story (Sales Manager, Social Media Team, Managing Director). If user is to choose the optional story “Ask IBM” the user would get the special contents from IBM as part of IBM market reach and product presentation.
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Bangkok Airways Flyer Bonus

BACKGROUND Bangkok Airways had a plan to launch a new program “Flyer Bonus”. They are looking for an effective presentation to the customer. IDEA To create a personalized, hand-made style stop motion animation to present the beneficial services for loyal customers reflecting on increased baggage benefits, comfort seats, VIP lounge use and much more.
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Josuian “TOTTOTO” 30Sec TV Commercial

BACKGROUND Josuian is one of the oldest and most established sweets brand in Fukuoka Province, Japan. They have been producing a variety of traditional Japanese sweets. Introducing a new product called “Tottoto” they opted for a campaign creation targeting younger generations. The name of the product “Tottoto” in Fukuoka dialect stands for “Do you keep this?” with unique sounds and cultural contextualization that was intended to be transmitted through the TVC material production. IDEA An animation TVC was developed with a story telling component and unique set of ilustrations. The story voice reinforced the cultural component by repeating the dialect reference for every action. The character design collected local market specifics transmitting behaviors popular among target market. AWARD “Tottoto” received the Shinya Nakajima Award in Kyushu Art Directors Club Award Festival 2012 in Japan. Client Josuian (Japan) Project 30 seconds TVC Role Illustrator, Character Designer Type Character Design, Key Frame
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